Northern California’s Results-Driven Web Design, Web Development Digital Marketing Firm

EvenVision | A Northern California Creative Web Agency

Our passion is putting the web to work for you.

CMS and CRM

Bridge the Gap. Discover the power of Content Management Systems (CMS) and Customer Relationship Management (CRM), designed to empower you to steer the ship. We work with major CMS and development platforms (Wordpress, Shopify, etc...), but specialize in custom-tailored content management systems built on top of the Drupal development framework that seamlessly integrates with specialized CRM systems such as CiviCRM, Salesforce, and our own unique platforms.

No matter the need, big or small, our team can develop a solution to fit your specific workflow and needs without burdening you with the responsibility of maintaining updates for critical systems. We provide systems that become a seamless extension of your business designed to further your goals.

Capabilities: 
Root Cause Analysis
Digital Opportunity Discovery
Systems & Security
Performance Review
Digital Strategy
Product Engineering
Interactive Tools
Information Architecture
Third Party Integrations
Member Networking
Accessibility & ADA compliance
Enterprise Grade Systems
Data Migration
Digital Security
Performance Metrics
Performance Optimization
Success Signposting
Agile Development
Responsive/Mobile Friendly

Your Website - Your Content - Your Control

We firmly believe there is no one better equipped to guide your business/organization than you and your team. You know the people you work with and you write the business model and organizational goals. We work to provide your business with the tools required to grow. These tools need to be simple, easy to use, and a natural extension of your business. A good Content Management System (CMS) should be a catalyst for growth.

We follow our Understand, Build, Optimize philosophy when designing and constructing the best system for your unique needs.

Step 1: Understand

We invest quality time in understanding the way that your business works and what you are seeking to accomplish online. From here we're able to prescribe a platform that we believe will provide you with the best chance at not only meeting your existing needs but facilitating the larger ambitions. The hallmark of a great system is the ability to grow your business, and facilitate that growth, while being simple and easy to administer. We're here to help you find the right solution.

Here are some features of custom Content Management Systems that we've developed:

  • Team Account Management & Permissions
  • Team Access Logs
  • Site Member Management Roles w/ Controlled Content Access
  • Content Version Control and Custom Publishing Workflows
  • Flexible Content Repositories
  • Third Party API Integration
  • Search Engine Optimization Tooling
  • Rich and Interactive Media Support
  • Automated Content Distribution
  • Perpetual Digital Artifact Database
  • Custom Content Editing Interfaces
  • Enterprise Grade Security
  • EvenVision Communication Center/Support
  • Social Media Integration
  • Analytics and Reporting Dashboards w/ Export Systems
  • Curated User-Generated Content, Filtering and Auto-Population
  • Comprehensive Content Templates
  • Advanced Content Creation Workflows and Approval Processes
  • Multi-site Support
  • ADA-Friendly/Compliant Structures
  • Mobile Administration Support
  • Content and Administration Notifications

Just to name a few...

Step 2: Build

After careful consideration, we begin building the system that will work best for your business and the way your team works. After the system has been developed we train you on how to use the system, working to empower you to take control. During the training process, we continue to iterate on the system, making sure it meshes with the demands of your business and the needs of your team. 

It's during the building process that we seek to establish a safe environment for you to explore your website and CMS. This means giving you a high degree of control over the content while the core and technical systems are carefully protected to prevent accidental breakage. We further work to establish a stable environment that we maintain for the long-term, leaving you free to focus on the highest value added components of your business without worrying about underlying updates for your CMS. 

Step 3: Optimize

Once launched your website should be a natural extension of your business but it's important that your website can handle any changes in your business as well. It's important that the Content Management System can grow and facilitate the new demands of your evolving business. We work alongside your team to make sure the system remains optimized for your needs, providing you easy-to-use content administration and business-integrated workflows across all marketing channels and business systems. 


Nurture Your Relationships

Customer Relationship Management (CRM) systems can help you retain customers and empower your customers to provide your company with a sense of purpose and direction. A good CRM allows customers to give feedback and it provides the organization with data to both make decisions and discover new opportunities. Whether we develop a custom CRM or use a pre-existing system like CiviCRM or Salesforce our goal is to provide you with a comprehensive system that works to further the goals of your organization and promote positive community behaviors. 

Here are a few benefits of having a great CRM:

Improved and Optimized Information, Organization, and Distribution

Knowing your customers empowers your business to provide better, more positive experiences for them each and every time they visit. CRM's allow you to securely store massive amounts of data online for easy access anywhere you are. This allows your team to waste less time hunting through papers and allows them to focus on helping your customers. 

Improved Customer Service and Communication

A centralized database streamlines your ability to service customers without the need for chasing down individual team members who may have data on the specific need. This further allows you to provide quick and efficient communication with your customers, increasing efficiency within your team to execute service inquiries. 

Automation of Manual Task

Great CRM systems will help automate your manual tasks not only improving the user experience through quick and efficient transactions but further removing the potential for mistakes to creep into the records through human error. Automating tasks can save organization hundreds of hours of manpower allowing staff to focus on higher-value tasks.

Analytical Data, Reporting, and Opportunity Discovery

Manual data entry can corrupt data and lead to mistakes in reporting and understanding your customer's needs. CRM systems automatically store data and can be used to produce comprehensive, targeted reporting that can help your organization quickly understand weaknesses and areas for improvement while further discovering new opportunities to reach your customers. 

Positive Community Behaviors

CRM systems allow businesses to capitalize on their customer's data and automatically present their customers with relevant information to encourage positive community behaviors. It's a niche application but for member-based organizations, the benefits of a smooth and seamlessly integrated CRM can be dramatic as it can save time through automated invitations and provide a more specialized targeting and marketing structure for community growth. 

 

 

What can you do with the power of your relationships?

  • Need help with your CMS & CRM?

    Don't panic! CMS & CRM systems can be daunting, but we're here to help bring clarity and get you where you need to go. 

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Explore our Capabilities

  • Agile Development

    We employ multiple development environments to brainstorm, test new tools/workflows, try out ideas, then use version control to push new features live to maximize their immediate value for your organization.

  • Content Creation
    We remove the complexity of Copywriting, Photography & Videography focusing on harmonizing your dialogue. Optimizing social sharability, SEO, and authority metrics while answering human questions.
  • Digital Opportunity Discovery

    Opportunity must be found, understood, and firmly grasped. We explore and proactively seek to discover new opportunities for your organization including product ideation, service expansion, marketing or IT/management development, and more. If there are opportunities, we will find them.

  • Digital Security
    People expect and deserve secure connections. Our systems protect personal information and encrypt data transfers for peace of mind.
  • Digital Strategy
    Knowing where you're going and how to get there is important for getting to the right destination. We're here to walk you through that process, with simple proven strategies.
  • eCommerce

    Commerce on the web is a nexus point for many of our services, Data Science, Root Cause Analysis, User testing & Refinement, all have some of their best expressions here.

  • Interactive Tools
    We craft digital tools that can automate connections & development community, report custom metrics & resolve business issues, while adding to the bottom line of your organization.
  • Member Networking
    We build secure user-based systems providing either a multitude of staff layers or user integration for complex interactions, monitoring, and control. These systems often combine complex e-commerce platforms with reporting and relationship automation.
  • Performance Metrics
    Quantitative & Qualitative analysis removes the fog, bringing clarity to the value of your investment. We understand your website to make precise-updates that add measurable value to your organization.
  • Product Engineering

    We can build custom apps and products to accomplish the goals of diverse and uniquely demanding industry requirements.

  • Systems & Security
    Understanding the systems in place is critical to developing & resolving pain points for a business. We analyze your site's framework, content management system, check SSL security and much more.
  • Accessibility & ADA compliance

    We’re construct products & websites that are designed with accessibility in mind, and that are compliant with ADA guidelines.

  • Brand Position & Competitive Analysis

    Understanding your competition & position opens doors to new opportunities. Together we can mold a unique brand.

  • Brand Presence Control
    Maintaining a cohesive & controlled brand can be a challenge as organizations grow in size. We help monitor your brand's presence cross-platform, checking implementation, visual & verbal execution.
  • CMS & CRM Development

    A good CMS gives control over content, helps prevent breakage, and makes it easier to generate. A CRM likewise helps manage contacts, communication, and grow your organization in new ways.

  • Collaborative Pathway Development
    Together we maintain course keeping your organization out of ditches, monitoring changes in the environment to keep you on the best path.
  • Data Migration
    We transfer Data, no matter the size & type from one system to the next, helping you get the most out of the data you've collected.
  • Digital Marketing Analysis
    Speaking the same language can be tricky with a wide variety of outlets. Our goal is to harmonize your marketing to speak clearly.
  • Digital Stewardship
    As digital stewards, we proactively care & manage digital artifacts, from concept, definition, creation, accessibility, recycling and preservation. As your partner we will keep you brand present, consistent & optimized.
  • Email Systems
    From setup, data transform, to optimization, control & monitoring, whether for internal use of external marketing strategies our team can help remove the confusion and provide the systems you need.
  • Enterprise Grade Systems
    Go bigger. Shoot for the Moon. Enterprise-grade systems handle massive spikes in traffic, managing extensive & comprehensive data seamlessly while prioritizing security. We help you go big.
  • Identity Definition

    Quality identities speak volumes about an organization. Together we analyze visual dialogue and bring definition to your identity.

  • Information Architecture

    Websites need to be intuitive to navigate and easy to maintain. IA maps out and plans a strong foundation for growth, and ease-of-use.

  • Interactive Content
    Surprise, delight, and exceed expectations with beautifully crafted interactive content that leaves a positive lasting impression. We help you go above and beyond.
  • Niche Systems Engineering

    Every business has unique needs. We develop custom tools & systems to match the exact requirements of your organization and help develop & transform them as your organization evolves.

  • Performance Optimization

    We use the latest technologies and best practices to make sure that the sites are constructed and designed to be optimized for the speed that users expect and demand.

  • Performance Review
    People feel digital speed. Lightening fast websites attract visitors and draw them in. We help your business fly fast.
  • Research, Trends & Insights
    Keeping your best foot forward means you're always on top of the latest developments. We monitor the changes and keep you up to date.
  • Responsive/Mobile Friendly

    We build responsive websites that put your organization's best foot forward no matter the size of the screen.

  • Root Cause Analysis

    A business can cover over, or ignore problems, or it can roll up it’s sleeves, get a little messy, and tackle the deeper challenges.

  • Sales Tracking/Analytics
    Data is powerful as long as it can be interpreted. Our team helps generate, interpret and creation actional steps for your business to capitalize on digital commerce & marketing systems.
  • Search Engine Optimization (SEO)
    SEO doesn't need to be expensive & doesn't need to be complicated. We audit, monitor, and consult to help you rank above your competition.
  • SEO Tooling
    SEO is simple as long as you've got the right tools. All sites we construct come equipped with the proper systems required to capitalize on all on-site SEO metrics.
  • Social Content & Engagement
    Shareable content is increasingly in demand. Our team helps you develop & deploy content optimized for engagement throughout social platforms.
  • Sprint & Intensive Deadlines
    Tight timeframe. No problem. Our team sprints alongside you to meet intensive deadlines, bringing clarity to the chaos. Our minimum viable product methodology keeps your costs low & presentation quality high.
  • Success Signposting
    We perform signpost success exercises designed to track patterns & trends in your unique digital environment. These sessions shine a light on areas of weakness and allow your organization to capitalize on its strengths.
  • Third Party Integrations
    From simple integrations to comprehensive interwoven systems our team can help combine the power of your website with third-party tools to maximize your returns.
  • User Testing/Feedback
    Refinement is a process. Simplicity is the byproduct. We employ strategies for testing various executions & systems against real users providing us actionable feedback and direction for your organization.
  • Wholesale eCommerce

    Beyond B2C eCommerce, we specialize in constructing B2B wholesale shopping platforms & tools for your business to flourish without hassle.

Interested?

Take the next Step. We'd love to chat; Coffee's on us.