Bridge the Gap. Discover the power of Content Management Systems (CMS) and Customer Relationship Management (CRM), designed to empower you to steer the ship. We work with major CMS and development platforms (Wordpress, Shopify, etc...), but specialize in custom-tailored content management systems built on top of the Drupal development framework that seamlessly integrates with specialized CRM systems such as CiviCRM, Salesforce, and our own unique platforms.
No matter the need, big or small, our team can develop a solution to fit your specific workflow and needs without burdening you with the responsibility of maintaining updates for critical systems. We provide systems that become a seamless extension of your business designed to further your goals.
Bridging the Gap
Your Website - Your Content - Your Control
We firmly believe there is no one better equipped to guide your business/organization than you and your team. You know the people you work with and you write the business model and organizational goals. We work to provide your business with the tools required to grow. These tools need to be simple, easy to use, and a natural extension of your business. A good Content Management System (CMS) should be a catalyst for growth.
We follow our Understand, Build, Optimize philosophy when designing and constructing the best system for your unique needs.
Step 1: Understand
We invest quality time in understanding the way that your business works and what you are seeking to accomplish online. From here we're able to prescribe a platform that we believe will provide you with the best chance at not only meeting your existing needs but facilitating the larger ambitions. The hallmark of a great system is the ability to grow your business, and facilitate that growth, while being simple and easy to administer. We're here to help you find the right solution.
Here are some features of custom Content Management Systems that we've developed:
- Team Account Management & Permissions
- Team Access Logs
- Site Member Management Roles w/ Controlled Content Access
- Content Version Control and Custom Publishing Workflows
- Flexible Content Repositories
- Third Party API Integration
- Search Engine Optimization Tooling
- Rich and Interactive Media Support
- Automated Content Distribution
- Perpetual Digital Artifact Database
- Custom Content Editing Interfaces
- Enterprise Grade Security
- EvenVision Communication Center/Support
- Social Media Integration
- Analytics and Reporting Dashboards w/ Export Systems
- Curated User-Generated Content, Filtering and Auto-Population
- Comprehensive Content Templates
- Advanced Content Creation Workflows and Approval Processes
- Multi-site Support
- ADA-Friendly/Compliant Structures
- Mobile Administration Support
- Content and Administration Notifications
Just to name a few...
Step 2: Build
After careful consideration, we begin building the system that will work best for your business and the way your team works. After the system has been developed we train you on how to use the system, working to empower you to take control. During the training process, we continue to iterate on the system, making sure it meshes with the demands of your business and the needs of your team.
It's during the building process that we seek to establish a safe environment for you to explore your website and CMS. This means giving you a high degree of control over the content while the core and technical systems are carefully protected to prevent accidental breakage. We further work to establish a stable environment that we maintain for the long-term, leaving you free to focus on the highest value added components of your business without worrying about underlying updates for your CMS.
Step 3: Optimize
Once launched your website should be a natural extension of your business but it's important that your website can handle any changes in your business as well. It's important that the Content Management System can grow and facilitate the new demands of your evolving business. We work alongside your team to make sure the system remains optimized for your needs, providing you easy-to-use content administration and business-integrated workflows across all marketing channels and business systems.
Nurture Your Relationships
Customer Relationship Management (CRM) systems can help you retain customers and empower your customers to provide your company with a sense of purpose and direction. A good CRM allows customers to give feedback and it provides the organization with data to both make decisions and discover new opportunities. Whether we develop a custom CRM or use a pre-existing system like CiviCRM or Salesforce our goal is to provide you with a comprehensive system that works to further the goals of your organization and promote positive community behaviors.
Here are a few benefits of having a great CRM:
Improved and Optimized Information, Organization, and Distribution
Knowing your customers empowers your business to provide better, more positive experiences for them each and every time they visit. CRM's allow you to securely store massive amounts of data online for easy access anywhere you are. This allows your team to waste less time hunting through papers and allows them to focus on helping your customers.
Improved Customer Service and Communication
A centralized database streamlines your ability to service customers without the need for chasing down individual team members who may have data on the specific need. This further allows you to provide quick and efficient communication with your customers, increasing efficiency within your team to execute service inquiries.
Automation of Manual Task
Great CRM systems will help automate your manual tasks not only improving the user experience through quick and efficient transactions but further removing the potential for mistakes to creep into the records through human error. Automating tasks can save organization hundreds of hours of manpower allowing staff to focus on higher-value tasks.
Analytical Data, Reporting, and Opportunity Discovery
Manual data entry can corrupt data and lead to mistakes in reporting and understanding your customer's needs. CRM systems automatically store data and can be used to produce comprehensive, targeted reporting that can help your organization quickly understand weaknesses and areas for improvement while further discovering new opportunities to reach your customers.
Positive Community Behaviors
CRM systems allow businesses to capitalize on their customer's data and automatically present their customers with relevant information to encourage positive community behaviors. It's a niche application but for member-based organizations, the benefits of a smooth and seamlessly integrated CRM can be dramatic as it can save time through automated invitations and provide a more specialized targeting and marketing structure for community growth.